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Navigating the digital cosmos. Dive into Technology, Money, Business, and more with crafted stories that inspire.
NEW DELHI: As Tesla prepares to enter India, Mercedes-Benz — one in all its world rivals and India’s prime luxurious vendor — has mentioned the marketplace for electrics will develop with new gamers, including that its EV charging stations can be open to automobiles of the American large.
“Our EV charging bays can be open for Tesla automobiles, similar to they’re for an EV of every other model,” Santosh Iyer, MD & CEO of Mercedes in India instructed TOI as he spoke concerning the entry of recent manufacturers within the nation.The corporate sells electrics throughout its dealerships, and has a complete of 116 charging stations unfold throughout 36 areas.
Mercedes, which introduced its highest numbers in 1 / 4 within the Jan-Mar’24 interval at 5,142 models (15% development), can be beefing up its inexperienced line-up by driving in three greens this 12 months, getting aggressive at a time when Tesla begins imports into India.
Iyer mentioned the corporate has no causes to be threatened by Tesla, contemplating that the worth factors that the Elon Musk-run firm is reportedly focusing on are a lot decrease to their automotive costs. Additionally, he mentioned that any new participant will find yourself increasing the electrical market, reasonably than competing with different manufacturers. “New entrants will solely broaden volumes in several segments and develop the market.”
EVs had a 6% share (350 automobiles) within the Q1 gross sales of Mercedes India, and Iyer mentioned that is anticipated to go as much as as a lot as 25% “and much more” by the 12 months 2030. “Our EV portfolio clocked a strong 130% y-o-y development in Q1 with a robust response to the EQE SUV, along with the EQB SUV and the top-end EQS luxurious sedan. We plan to launch three new electrics and double our inexperienced portfolio by the shut of this 12 months.”
Requested whether or not the corporate will apply for advantages underneath the brand new EV coverage that guarantees decrease import obligation to corporations that commit $500 million investments in greens, he mentioned it should wait to get extra particulars on the proposal.
Mercedes, which has a manufacturing unit exterior Pune, has at the moment invested Rs 3,000 crore in India and has a peak manufacturing capability of 20,000 automobiles yearly.
Tesla, then again, is chalking out an aggressive funding plan for India which can see the corporate pump in about $2-3 billion within the nation for a 5-lakh annual capability plant, which will even be used for exports. Musk desires to first import automobiles, whereas focusing on to begin manufacturing over the subsequent two years.
Iyer, nevertheless, mentioned that Mercedes will proceed to concentrate on its petrol-diesel portfolio at the same time as EVs turn out to be mainstream. “We may have extra automotive traces throughout ICE and electrics.”



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